MARKET OPPORTUNITY
& LAND SCAPE
- Direct Competitors: Duolingo, Babbel, Rosetta Stone
- Indirect Competitors: OpenAI, ElevenLabs, Deepseek
- Learning Apps Market: $15B (Current) → $55B (by 2031)
- Global Language Learning Market: $205B (Current) → $720B (by 2030) 18% CAGR.
- B2C TAM: 500M+ language learners globally.
- B2B TAM: 40% of companies offer language training.
- Duolingo's Revenue: ~$750m/year (only player making waves)